We are in the mobile era and insurance companies cannot afford to be left behind. In this blog post, we will explore how mobile apps are changing the face of insurance and what you need to do to stay ahead of the curve. According to a recent study, 89% of people use their mobile devices to conduct some form of research before making a purchase. This means that if your company does not have a mobile app, you are missing out on a huge chunk of potential customers.
An insurance app can provide a number of benefits to both insurance companies and their clients. For insurance companies, an insurance app can:
– Make communication between the client and company faster, smoother, and more efficient.
– Automatically complete some tasks that the client would normally have to do manually (such as filing a claim).
– Allow clients to ask questions through live chat support instead of having to call or go into an office.
– Make it easier to get information about their insurance policy and account status.
– Allow them to file a claim without having to speak to someone or go into an office.
– Give them easy access to customer service through live chat support or phone/email contact info.
– Help them find a better insurance plan if they are unhappy with their current one.
Chatbots
The chatbot industry is booming, and for good reason. They offer a unique customer experience that is more personalized and efficient than other support channels. In the insurance industry, live chatbots are becoming increasingly popular because they allow customers to get in touch with an agent almost instantly. By implementing a chatbot interface, you can ensure that your customers receive the best possible experience with your company.
Here are the lists of mobile apps benefits for both customers and insurance industries:
Today, insurance customers expect certain benefits from their providers. Here are the most important:
Remote consultation. Today’s consumers are used to getting services remotely. So it’s important that your customer service interface is easy to use and provides quick access to information.
Push notifications. This keeps them up-to-date on policy changes, claims status, and more in real time. Plus, it builds trust and strengthens the relationship between you and your customer base.
Quick access to information. The client can access the data related to his insurance through his application.
More benefits:
– the mobile app allows customers to manage their operations in a more convenient way;
– mobile app benefits from its simplicity. A client needs to make a few taps to get his insurance. A mobile app gratifies the whole process.;
– mobile app benefits from well-timed instructions. An industry mobile app comes in handy in such cases: read the instruction section to get information on the actions he should perform.;
–GPS location feature, whose task is to determine the user’s geolocation (with his consent, of course).
Not having a mobile app is the same as telling your potential customers that you don’t care about them enough to invest in one. Mobile insurance apps are not just for insurance companies but also insurance agents who want to leverage their business by providing insurance services through an easy-to-use and flexible mobile application.
