Brief introduction of Pretty little things
PrettyLittleThing is a UK-based fast-fashion retailer that was founded in 2012 by brothers Umar and Adam Kamani. The brand specializes in affordable women’s clothing, footwear, and accessories. It has since expanded internationally and has become popular among young women for its trendy and bold styles. PrettyLittleThing offers a wide range of clothing options, from casual wear to occasion wear, and is known for its collaborations with celebrities and influencers. The brand also places a strong emphasis on social media marketing, particularly on Instagram, where it has a large following.
Different types of dresses offer
PrettyLittleThing offers a variety of dresses to cater to different occasions, styles, and preferences. Some of the popular types of dresses available at PrettyLittleThing include:
- Maxi dresses – Long, flowing dresses that are perfect for formal occasions or as a summer dress.
- Mini dresses – Short, flirty dresses that are perfect for a night out or a casual day.
- Bodycon dresses – Tight-fitting dresses that hug the body and accentuate curves.
- Wrap dresses – Dresses that wrap around the body and cinch at the waist, flattering all body types.
- Shift dresses – Relaxed, loose-fitting dresses that are comfortable and perfect for a casual day.
- Skater dresses – Dresses that are fitted at the top and flare out at the waist, creating a feminine silhouette.
- Bardot dresses – Off-shoulder dresses that are perfect for summer and beachwear.
- Midi dresses – Dresses that fall below the knee but above the ankle, providing a modest yet chic look.
- Bodycon midi dresses – Fitted midi dresses that are perfect for a night out or a semi-formal event.
- Occasion dresses – Dresses that are designed for special events such as proms, weddings, and cocktail parties.
These are just a few examples of the different types of dresses offered by PrettyLittleThing. The brand is known for constantly updating its collection to stay on-trend and provide its customers with a wide variety of options to choose from.
Dress sizing and fit
PrettyLittleThing offers a range of sizes for its dresses, catering to a diverse customer base. The brand offers dress sizes ranging from US 0 to US 22, with some styles available in petite and tall sizes as well. To help customers choose the right size, PLT provides a size guide on its website that includes measurements for bust, waist, and hips, along with a conversion chart for international sizes.
However, some customers have reported issues with the sizing and fit of PrettyLittleThing dresses. Some have found the sizing to be inconsistent across different styles and have had to exchange or return their dresses for a different size. Others have reported that the dresses run small or are not true to size, while some have found the dresses to be too short or too long.
To address these concerns, PrettyLittleThing offers a 28-day return policy and free returns for US customers, allowing customers to exchange or return dresses that do not fit or meet their expectations. The brand also encourages customers to read the product descriptions and size guide carefully before making a purchase to ensure a better fit.
Dress styling tips and ideas
PrettyLittleThing offers a wide range of dress styles that can be styled in different ways to create unique looks. Here are some styling tips and ideas for PrettyLittleThing dresses:
- Layering – Layer a mini dress over a t-shirt or long-sleeved top for a casual, layered look. You can also layer a slip dress over a t-shirt or wear a denim jacket over a maxi dress.
- Accessorizing – Add accessories such as statement jewelry, a belt, or a hat to elevate the look of a simple dress.
- Shoes – Dress up a casual dress with heels or sandals, or dress it down with sneakers or boots.
- Mix and match – Mix and match different patterns, textures, and colors to create a unique outfit. For example, pair a floral dress with a denim jacket or a leopard print dress with a leather jacket.
- Belted – Cinch a loose-fitting dress at the waist with a belt to create a more defined silhouette.
- Off-shoulder – Show off your shoulders with an off-shoulder dress and pair it with statement earrings for a chic look.
- Denim – Dress up a denim dress with heels or dress it down with sneakers for a more casual look.
- Layering with leggings – Layer a long tunic-style dress with leggings and boots for a comfortable and stylish look.
- Sweater over dress – Layer a sweater over a dress for a cozy and comfortable look in colder months.
- Blazer – Pair a bodycon midi dress with a blazer for a sophisticated and professional look.
Collaborations with celebrities and influencers
PrettyLittleThing has collaborated with a number of celebrities and influencers to create exclusive dress collections. These collaborations have helped the brand to reach new audiences and stay on top of the latest fashion trends. Here are some examples of collaborations with celebrities and influencers:
- Molly-Mae Hague – In 2021, PrettyLittleThing teamed up with Molly-Mae Hague, a popular reality TV star and social media influencer, to create a collection of dresses and other clothing items. The collection featured bold colors, animal prints, and statement pieces.
- Kourtney Kardashian – PLT collaborated with Kourtney Kardashian, a member of the famous Kardashian family, in 2017 to create a collection of dresses, jumpsuits, and other clothing items. The collection featured bodycon dresses, crop tops, and high-waisted pants.
- Ashley Graham – Plus-size model and body positivity advocate Ashley Graham collaborated with PLT in 2018 to create a collection of dresses and other clothing items that catered to curvier women. The collection featured bold prints and flattering cuts.
- Hailey Baldwin – In 2018, PLT teamed up with model and influencer Hailey Baldwin to create a collection of dresses and other clothing items. The collection featured sporty, streetwear-inspired pieces and bodycon dresses with bold prints.
- Saweetie – Rapper and fashion icon Saweetie collaborated with PLT in 2020 to create a collection of dresses, tops, and other clothing items. The collection featured bold colors, sequins, and oversized silhouettes.
These collaborations have helped PrettyLittleThing to stay on top of the latest fashion trends and reach new audiences through the influence of popular celebrities and influencers.
